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Electronic Engines

Tuesday, April 10, 2012

Rock gods like Springsteen still fill arenas, but concert promoters have seen the future of their industry and its name is “dance music.” As Michael Rapino of Live Nation Entertainment told the New York Times, “If you’re 15 to 25 years old now, this is your rock ‘n’ roll.” Reporter Ben Sisario explains the financial pull of the mega-rave. 


Ben Sisario

Comments [14]

Wildboer from NJ

I didn't hate this segment like the other commenters, but I do have to say it left me wanting to hear a show that focused on electronic music in a less business/cultural way.

Apr. 14 2012 05:23 PM
Inquisigal from Brooklyn, NY

I also agree with what Ian said; as a long-time fan of electronic music, I'm not so interested in what "the masses" are up to, and would rather be introduced to good, new music. The musical guests you had on were great!

That said, I'm curious why Soundcheck these days seems to be grabbing on to these easy, mass-market headlines that do no more than discuss the obvious? So electronic music is popular with young people: how is that news? Concert promoters are looking to cash in on dance festivals/concerts because they're becoming more popular amongst the masses, and they can make money off of them. Weren't they dong the same thing after Woodstock? Once Lollapalooza become popular? After Nirvana blew up?

I'd rather hear some insider gossip by the artists performing under these circumstances to hear what they have to say, or have you guys interview a famous, older promoter and ask their opinion on this development - how would they view it? I would even welcome hearing a pre-taped interview with kids who seek out big festivals; why do they like this music? Compare and contrast that with why us older folk like this music. These critics you have on basically re-hash their already bland headlines, and do nothing to create a sense of intimacy with their topic.

I know this show isn't gong to please all people, all the time, but I enjoy it so much more when the music and guests inspire my continued love of music.

Apr. 10 2012 03:23 PM
Sheldon from Brooklyn

America has this love/hate relationship with dance music. Raves are nothing new, the real story is where else, in this economy can kids spend 20-30 bucks for hours of entertainment - surely not at a Madonna concert.

Apr. 10 2012 02:51 PM
Ian from Brooklyn

Why oh why would do a piece on this when you could be covering some good electronic music? Yes, naysayers in the other comments, there is good electronic music out there being performed in clubs all over the world. Why do a piece on this garbage American teenage watered down trend? We know you guys know Kraftwerk, Aphex Twin, John Cage etc, now go and do a little research and find the 2012 new artist equivalents of them. They exist!
And for christsake, stop saying "EEEEDEEEMMM"!!!! Nobody actually verbalizes this term!

Apr. 10 2012 02:49 PM
Rob Zantay from New York City

As an electronic music pioneer (I've been using synthesizers since 1977) I appeared on the "Today Show" in 1980 playing my lyricon, a woodwind typr controller that allows me to expressively control synthesizers and computers with my breath, fingers and lips. I feel that the EDM that you played on your show should more accurately be called Electronic Dance Sound because music as we have always defined it has harmony and melody both of which are absent from what we now call EDM. this shouldn't make the practitioners of EDM feel badly as I don't believe that they think of themselves as musicians. They are soundicians. They don't play musical instruments, they manipulate sound bites. This could be part and parcel of the general "dumbing down" of the world's people, after all do you really thnk anyone will be sitting at home (when they are adults) listening to these soundscapes? That's why they don't have any record sales to speak of. no money will ever be earned from publishing, the art of song writting has been marginalized. as I sit here at home PRACTICING MY INSTRUMENTS i realize that there may never really be any way for me to once again earn my living by providing music for the world. I just thank God that he encourages me to make a joyful noise to praise him, and that I have so much enjoyment and captivated interest in making music.

Apr. 10 2012 02:43 PM
Inquisigal from Brooklyn, NY

This is not "the future" of music; how naive to think so. It is for sure a heightened cycle, just like acid rock in the 60's, punk in the 70's, grunge and rap in the 90's, etc. Once it's reached its most mass-marketed crappy commercial level, it will taper off, revert back to being a more pure form of music, and become just another option in the many everyone can now enjoy seeing/experiencing live.

Remember, Kraftwerk started doing this decades ago, it's not really new.

Apr. 10 2012 02:31 PM
John A.

In a prior job, EDM stood for "Electric Discharge Machining". And it sounded the same too.

Apr. 10 2012 02:25 PM

actually if one watches the Rush in Rio video, you have tens of thousands of people jumping up and down during YYZ. this is not new.

Apr. 10 2012 02:25 PM
Robots Need to Party from NYC

Kraftwerk PERFOMS LIVE!!!

It is not just playback.

Apr. 10 2012 02:24 PM
Soni from Brooklyn

That's silly for you to mention that there has been drug deaths during Electronica concerts, when good ol' fashioned rock 'n roll was all about pot heads and drugs in the 1960s and 70s. It's hilarious to hear adults act as if music creates a problem...

Apr. 10 2012 02:23 PM

Jenna from UES, exactly.. its background music. i code also, and listen to wnyc. which sometimes is distracting as any music with vocals. but.. that doesnt help this music.

Apr. 10 2012 02:21 PM
Jenna from UES

A lot of coders and programmers listen to this music while they work.

Apr. 10 2012 02:16 PM

Is is bad for me think that the people who go to these shows are a bunch of meth and E heads?

Apr. 10 2012 02:16 PM

boring. boring. boring. electronic music and the culture of dancing that goes with it is disposable and will be forgotten in the future.

Apr. 10 2012 02:15 PM

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